Google Maps SEO Service
Dominate your local market in just a few weeks.
Harness the benefits of Google Maps SEO
Why optimising your website for Google Maps is Essential
Optimise your website for 'Near Me' searches to skyrocket your business
Consumers are increasingly turning to their phones to find what they need nearby. A staggering 1.5 billion "near me" searches are conducted globally each month, with a whopping 85% happening on mobile devices. This local search trend extends to buying decisions.
80%
Over 80% of smartphone shoppers actively use "near me" searches, and the results are impactful.
75%
More than 75% of location-based mobile searches translate into actual purchases. Local businesses have a prime opportunity to capture this local search traffic. Nearly half (46%) of all Google searches are for local businesses, and a dominant presence in the Google Local 3-Pack is crucial.
93%
93% of local business searches on Google include this key element, and it captures a significant share of clicks – 44% of users engage with the Local 3-Pack results.
10%
Building trust with potential customers is paramount. Only 10% of people trust paid search results. This highlights the importance of organic local SEO efforts to ensure your business appears prominently in these valuable searches.
Making your business easier to find on Google Maps Pack is key to getting more local customers
The Google Maps Pack is the holy grail of local SEO
In today's digital world, where smartphones rule local searches, ranking high in the Google Maps Pack is a must for your business. The Google Maps Pack is the holy grail of local SEO – those top three business listings you see prominently displayed on Google Maps searches.
This prime real estate showcases your company directly in front of potential customers actively looking for what you offer. This targeted traffic is gold for any local business, and it's all within reach with strategic website optimisation.
By optimising your website for the Google Maps Pack, you'll not only increase your visibility but also boost your credibility. A high ranking places your business among the trusted and verified, complete with customer reviews and ratings that build trust and encourage clicks.
The Maps Pack is used by people looking to contact service providers in their area.
It's a win-win for attracting qualified leads, driving sales, and outranking the competition – all thanks to the power of local SEO.
Why you should prioritise Google Maps as part of your SEO strategy.
Over 70% of organic clicks for local searches go to the Map Pack listings. [Source: SEMrush study on importance of #1 Google spot] This highlights the Map Pack's dominance in attracting clicks from local searches.
Nearly one-third of all mobile searches have local intent. [Source: Search Engine Journal on Google Local Pack] Mobile devices are the go-to tool for local searches, emphasising the importance of the Map Pack in this ever-growing mobile search landscape.
The Map Pack enjoys click-through rates as high as 30-40%. This emphasises the value of ranking highly within the Map Pack, as the top position translates to a significant increase in website visits and potential customers.
The top listing in the Map Pack receives between 37 and 45 percent of the click
Ranking within the map pack gives your business maximum visibility to potential customers actively seeking businesses like yours in their area.
The Google Maps pack receives 93% of the traffic from Google Searches
Rank higher than your Competitors
Attract more local customers
Be top of Google for 'Near me' searches
Interested in making your business the easiest to find?
Get your free marketing audit, and see how we can make your business stand out to local customers together!
FEATURES & BENEFITS OF OUR GOOGLE MAPS SEO SERVICE
Reach customers that are actively looking for your services right now
Local SEO positions your business directly in front of a targeted and interested audience by ensuring you appear in search results when they're looking for local services or products.
Boost your company's profile in your local area
Enhance your presence in local directories and on maps, making it easier for customers to find you when they're searching for businesses like yours in the area.
Be seen on the first page of Google
Appear prominently in local search results to gain the trust and credibility of potential customers, showing them you're a reliable choice in their community.
Affordable SEO with a high Return on investment
Targeting local search terms is often less competitive and more cost-effective, offering small businesses an affordable way to connect with potential customers nearby.
Get your business seen on Google Maps
Dominate Local Search: Secure the Top Spot on Google Maps
Outsmart the Competition
Leverage our expert's insights to earn the top spot on Google Maps."
Google Maps SEO Blogs
GOT QUESTIONS ON HOW TO RANK AT THE TOP OF GOOGLE MAPS?
Want to learn more about how Overt Digital Media can help grow your business or schedule a free SEO audit? Just fill out the form below.
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UNLOCK THE POWER OF LOCAL SEO FOR YOUR BUSINESS
Boost Your Business' Local Profile
Elevate your business's visibility among local customers actively searching for your products or services.
Rank at the top of Google
Achieve higher placements in search engine results for keywords that highlight your business's location.
Attract Local Customers
Attract more visitors to your site who are specifically looking for options within your local area.
Expand Your Presence on Maps and Directories
Enhance your visibility and discoverability on essential maps and directory platforms.
Outrank Your Competitors
Strengthen your competitive edge to attract local customers away from other businesses in your area.
Optimise your website for Mobile Searches
Increase your chances of being found by mobile users searching for nearby business solutions.
GOOGLE MAPS SEO SERVICE
OUR GOOGLE MAPS SEO PACKAGES
What is Google Maps SEO?
Google Maps SEO refers to optimising your online presence to improve your ranking in the Google Maps pack. This local pack appears at the top of the organic search results for local business searches.
So any searches that include 'near me' or 'in Christchurch' etc will have the Maps Pack right at the top of the results
Why is Google Maps SEO important?
Studies show a significant portion of users click on businesses within the pack before exploring other search results.
The Maps Pack gets around 45% of traffic for any localised or 'near me' search
Appearing in the Maps Pack means increased visibility and more leads from local customers.
How do I improve my Ranking in Google Maps?
There are several ways to improve your Map Pack ranking. Optimising your Google Business Profile with accurate information, positive reviews, and engaging content is crucial.
Creating optimised and aligned content for your website for the areas you want to rank in is also very important
Most business owners find it too technical and time consuming to optimise their website and Google Business Profile so will engage with an SEO agency such as Overt Digital Media
Is Google Maps SEO different from regular SEO?
In short, yes!
While both aim for better search visibility, Google Maps SEO and regular SEO target different aspects.
Regular SEO focuses on ranking your website organically for general keyword searches. Google Maps SEO, however, prioritises local search signals to improve your ranking within the Google Maps pack for location-specific searches.
This involves optimising your Google Business Profile, building local citations, and encouraging positive reviews, all crucial for attracting customers actively searching for businesses in your area.
How long does it take to rank in the Maps Pack?
Results can vary depending on competition in your area and the effort you put into optimisation.
However, while there are no guarantees, with consistent effort, you can expect to see improvement in your ranking within a few weeks and be in the top 3 within a few months
I have claimed my Google Business Profile, is that enough?
ButtonClaiming your GBP is a crucial first step, but optimisation is key. Optimising your Google Business Profile includes ensuring accurate and consistent business information (NAP - Name, Address, Phone number) across the web, adding high-quality photos, compelling descriptions with relevant keywords, and encouraging customer reviews.
Can your agency help me with Google Maps SEO for my business?
ButtonYes! Our digital marketing agency specialises in helping small and medium businesses leverage Google Maps SEO to get found by more local customers. We can help you claim and optimise your GBP, manage your online reputation, and develop a local SEO strategy.
I have some negative reviews, what should I do?
ButtonNegative reviews happen, but how you respond is crucial. Responding promptly and professionally to negative reviews demonstrates customer service and can even win back unhappy customers.
Can I track the results of my Google Maps SEO efforts?
ButtonYes! Google My Business Insights provides valuable data on how customers find and interact with your listing. You can track metrics like views, clicks, and calls generated through your profile.
Full-service SEO package
We're here to help your business stand out in your neighbourhood with our full-service package.
Think of it as giving your business a megaphone so when local customers are looking for what you offer, you're the first name they see and hear.
Our approach is simple but effective
We make sure when people in your area go online to find services or products like yours, your business pops up on Google, including places like Google Maps. No jargon, just results.
Here’s what we do for your SEO package:
Local keywords and competition research
We find the best words and phrases that match what you offer and what people in your area are searching for.
Set up keyword-specific landing pages
Set up special pages on your website that catch the eye of Google and potential customers.
Local on-page SEO
Make sure your website speaks the local language, figuratively, making it more likely for your neighbours to find you.
Google My Business optimisation
Dress up your Google My Business profile for success, making it attractive and informative.
Google My Business posts with backlinks
Share news and updates about your business in places that matter, helping draw in more local attention.
Local off-page SEO & citations
Spread the word about your business across the web in a way that’s respectful and by the book.
Everything we do is customised for your business,
from designs that match your brand to focusing on what makes your business special in your community.
We’ll start by making you the talk of the town within a 5-kilometer radius, attracting nearby customers first. Then, as more people start noticing you, we'll expand your reach, bringing even more customers your way.
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